Sogou was founded in August 2004 and was developed by Beijing-based Sohu, Inc., which also owns it. "Sogou" literally means "search dog" [Wikipedia "Sogou"]. It is the number three leading search engine in China (nearly 6% market share in the fourth quarter of 2014), behind Baidu (with about 80% in the fourth quarter of 2014) and Google China (with more than 10% in the fourth quarter of 2014) [Incitez China: 2015].

Language Chinese

Launched 2002
Closed No

Developer Sohu, Inc.

Country of Origin China

2004 - [...] Sohu, Inc.

Topic Universal

Region China

Technical functionalities
Robot/Crawler based, algorithmic search

Used SeEn Sogou

Older Version Internet Archive / WebCite

China Internet Watch (2015): »Sogou, owned by Sohu, operates the search engine and others business and offers Internet value-added services with respect to Web games developed by third-party developers. Primary products include search engine, Sogou Pinyin input, and Sogou Web Directory. Sogou is nowhere catching up with Baidu but it is clearly the leader among the rest of Chinese search engines. Some marketers have found it very helpful reaching lower tier cities with lower cost per click advertising on Sogou search.« Source

Wikipedia: »Sohu’s search engine was in talks to be sold in July 2013 to Qihoo for around $1.4 billion. On September 17, 2013, it was announced that Tencent has invested $448 million for a minority share in Chinese search engine, the subsidiary of Sohu, Inc.« Source


»Sougou; literally: "Search dog"« Source

Critical points

Features & Functionality


Example results page for "sand": Source

References & further Publications

Wikipedia (EN):
Wikipedia (Others): n.a.

Other Sources

China Internet Watch (2015): Sogou: Sohu's Search Engine URL:
Wikipedia: Sohu URL:
Incitez China (2015): China Search Engine Market Overview in 2014 URL:
Search Engine Watch: Articles on Sogou URL:
Price, Gary (Jun 13, 2005): China's Refocuses on Search URL:
Xinhua (2017): Chinese search engine operators fined for false Internet ads URL:
Zhao Runhua (2019): China’s Second-Largest Search Engine Fined $4.37 Million for ‘Unfair Competition’ URL:
Viktoria Fricova (2019): China’s second largest search engine Sogou continues growth slowdown trend URL:

Created: 2013-01-22