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status[543]
Trovi

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http://www.trovi.com/

logo_2014/
Trovi is a search interface that uses the Bing search engine. Besides the web search Trovi offers a picture and video search. The news search is only a link to Bing News. The site only offers its own start page and no results page. All requests are directly linked to Bing. Trovi received negative criticism as a virus due to an aggressive marketing strategy (self-installation without the user's consent).

     
Language Multilingual



Launched February 2014, or earlier
Closed No



Developer Conduit (Merged with Perion in 2013.)



Country of Origin Israel



Owner
2014 - [...] Conduit (Merged with Perion in 2013.)



Topic Universal



Region No Limitation



Technical functionalities
and/or
Strategy
Search Interface / Search API
Browser Hijack, Spyware, Adware (installed without the permission of the user)



Used SeEn Bing






Older Version Internet Archive / WebCite



Conduit and Trovi are search engines owned by ClientConnect Ltd, an Israel-based company. Both are search interfaces that use the Mircosofts search engine Bing. Both Conduit and Trovi offer web, image and video search. The results are Bing pages, there is no own results page. The news search is only a link to the Bing News search. If you search for information about them, you will only find "How to remove them...". See for example here: Source




Name




Critical points

If your default search engine was changed and your browser keeps redirecting you to http://trovigo.com that means your browser was hijacked with Trovi Search. It is able to become the startup page of your web browser via modifying browser settings. No matter which browser you are using (Internet Explorer, Safari, Google Chrome, Mozilla Firefox or Opera), you can see the browser is occupied by it completely.

The Trovi Search is a Browser Helper Object that injects itself into users' Internet browsers. The Trovi.com website was created by Conduit Ltd but due to restrictions, as of January 1, 2014, it is operated by ClientConnect Ltd. Often, this kind of application is distributed using a misleading software marketing method called 'bundling'.

This means that you may download them in a bundle with other freeware. That's why its classified as potentially unwanted program. Applications created by this company can be especially annoying since they also install in a bundle a program called Search Protect. This program created to block every attempt to change Internet browser homepage and default search engine settings. To avoid installation of such browser hijackers, you should be very attentive when downloading freeware and always choose custom installation.

Once Trovi Search gets inside your browser it starts to display advertisements and sponsored links in your search results. It may also install plug-ins, extensions and toolbars in the browser so as to record your search history as well as cookie. Your search keywords may be collected so as to put advertisements into your computer according to your preferences. Using this potentially unwanted program on your Internet browsers can lead to privacy issues and identity theft.

Even though Trovi.com redirected visitors to Bing.com research and pretends to be trustworthy it was created for advertising and monetization purposes. Thus, inattentive freeware downloading and installation can result in adware infections. Source



Features & Functionality

After submitting a search query, the results page of Bing for the query is displayed - the news search is only a link to Bing News.



More




References & further Publications

Wikipedia (EN): https://en.wikipedia.org/wiki/Browser_hijacking
Wikipedia (Others): n.a.
     

Other Sources

Mike Butcher (2013): Conduit, Worth $1.4BN, Merges With Email Giant Perion (Worth $153M) To Take Its Place On NASDAQ URL: https://web.archive.org/web/20141206100338/http://techcrunch.com:80/2013/09/16/conduit-worth-1-4bn-acquires-email-startup-perion-worth-153m




Created: 2015-05-09